Africa’s best female influencer Bonang Matheba grows big, reveals her next plans

She has just landed another one, by bagging her second international accolade this year, but the battle to be great isn’t over, it is still ongoing, Bonang Matheba told DRUM magazine.

All said and done, the fact that South Africa has some of the finest exports right now, in as much as talent is concerned, cannot be overemphasized. The likes of Trevor Noah, Charlize Theron and Nomzamo Mbatha make some of the home-grown names and talents blowing up in Hollywood.

Taking her recent award into account, Bonang Matheba becomes a long trek member of locals who have made the country proud, by flying the flag to dizzy heights in foreign lands.

The prominent presenter became the first winner of the African influencer of the year gong at the recent Entertainment People’s Choice Awards in America.

The big victory is still fresh in her mind, and she is yet to fully believe she beat other talented icons to the ribbon. The likes of rapper Cassper Nyovest, fellow TV presenter Minnie Dlamini Jones as well as Nigerian stars Davido, Wizkid and Tiwa Savage, more so by public vote.

“When you are up against the people in that category, you cannot help but feel honoured.

“I was more than happy to be nominated. Some of these people have triple the following I have, which means my people had to do three times as much work for me to get the award,” Bonang told DRUM.

Her followers, affectionately known as the BForce on social media, queued for the voting site, handing her the award. Bonang (Queen B) is successfully taming her fans who are scattered all over the world.

GOING GLOBAL 

Earlier in 2019, she collected the inspiration and influence award at the Global Social Awards in Prague, yet Bonang still, was overwhelmed and shed emotional tears when she won the E! award.

“I absolutely could not believe it. I actually had to sit down and take the moment in. I was at home with a friend. I said a prayer and cried. It was only after that when I started to spread the news to family and friends,” she said.

The award is a collection of the work she’s done over the past one and half decades.

she added; “It is a pat on the back. It’s wonderful to see the hard work being rewarded. I cannot thank South Africans enough. I win all these awards because I have such a strong fan base. Everything I win is theirs.”

BREAKING NEW GROUND 

From making the phrase “Champagne, darling” a household name, to making her own brand of bubbly, Bonang blazes a trail.

“I have influenced pop culture with words like ‘mo’ghel’,” she said proudly.

Taking eyes off her launching of her Mo’ghel T-shirt range, the businesslady began selling her own brand of bubbly. “It has become more than a drink,” she said of House of BNG. “It represents inspiration, aspiration, black girls and black excellence. People recognise that and that is why they are owning it.”

As it stands she is planning to expand her bubbly business. “People have been asking for a non-alcoholic drink. We must give the people what they want, darling,” she said.

WHAT’S NEXT

Bonang’s star is really rising and shining brightly, and as it stands, the world is her oyster.

“I’m moving to the US after the Sun Met next year and the plan is to get there to put the plans in place,” she said.

GETTING REAL

In 2017 she launched her reality show, Being Bonang, to give fans a peep into her luxurious life. This ‘hot’ series documented her business deals, her red-carpet looks, and quickly became one of the most-watched and sought after shows on DStv.

Bonang and her cousin sister, PinkyGirl, thrilled audiences across Africa every week so it came as a surprise when she announced the show would not be coming back for another season.

Fans will have some consolation in that she’ll be back on screens soon, anyway.

“There are lots and lots of things still to be revealed. There are projects that are coming up even on TV as well,” she said.

She’s glittered in Mzansi showbiz and is showing no signs of slowing down. “I have a hunger to be great and it is addictive.

“I work hard, I make sacrifices because I want to be the best. If I had the opportunity to speak to the young Bonang who got into the industry very young I would tell her to keep going.

“I would tell her the road ahead is filled with ups and downs, people will say things about her, but she must just keep pushing and keep moving forward – there are great things ahead of her,” she said.

Ryan is still the template I envy. I have admired the way he does things. There are lots and lots of things to be revealed,” she said.



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